Smoke Break is a concept for an animated daily show. Think Desus & Mero meets Archer. Smoke Break is a live broadcasting character simulation covering current events, pop culture, and the latests digital doses from the mind of a stoner with objective to cut through the bullshit. The show is hosted by Bill Backwoods and Swisher Steve. The plan is to bootstrap a cartoon series:
1. We’re starting with the sell of merchandise to counter our expenses to create digital content.
2. Flood YouTube & Facebook to grow a following.
3. Get it so LOUD that we’ll get picked up by a television network.
The digital content is Smoke Break. Once picked up by a network, the pitch is we step into their world, breaking the storyline of the broadcast, into a day in the life.